Established 23-year consumer-products brand that’s a true category creator with a loyal, repeat following and gross margins consistently above 80%.

This is a profitable, founder-built brand in the fashion-accessory and intimacy/novelty space, selling through direct-to-consumer ecommerce, a major online marketplace, and wholesale. It created its niche more than two decades ago and remains the name most associated with it.

What makes it rare:

●     80%+ gross margins: from proprietary, in-house manufacturing.

●     Owner-light operations: a long-tenured team runs production, fulfillment, customer service, and the marketplace channel. The owner works ~30 hours a week on design, sales, and marketing.

●     Diversified revenue: across ecommerce, marketplace, and wholesale, with no single customer over 6% of sales.

●     Two emerging growth lines: a reusable silicone line entering a category where leaders do tens of millions a year, and an edible novelty line with little direct competition.

●     Resolved headwinds: last year's dip came from two temporary marketplace disruptions, both fixed, with current-year marketplace sales already ahead of the prior two years.

The seller will provide up to six months of training and is open to a structure with a performance-based seller carry note tied to future growth so the buyer pays cash for proven value and shares the upside only if it materializes.

Equipment and inventory (~$165K) included. Assumable lease. Recession and pandemic-tested over 23 years.

Sign NDA to receive the full Confidential Information Memorandum, financials, and the business identity.

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First Choice Business Brokers

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